# Web Analytics NEW

## Analytics built for the way buyers _actually discover you._

Most web analytics tools were designed before AI became a discovery channel. SEORCE Web Analytics is built for right now — cookieless, privacy-first, and with AI traffic shown as a first-class source alongside organic, direct, and referral. No cookies, no consent banners, no GDPR headaches.

### Web Analytics · Traffic Sources

#### Live

-237,318

Sessions

↑ 23%

-132.1%

AI Sessions

↑ 2.8×

-10,740K

AI Pipeline

↑ 34%

7.4×

ROI vs paid

↑ New

Traffic sources  AI attribution active

| Source          | AI-Influenced | Organic Search | Direct | Paid | Email / Ref |
|-----------------|----------------|----------------|--------|------|-------------|
| **Percentage**  | 34%            | 28%            | 18%    | 12%  | 8%          |

### AI Session Highlights

ChatGPT → 847 sessions this week

Conversion 4.1% · 2.8× organic avg · $142K pipeline

AI

34% of traffic is AI-influenced

Cookieless detection · AI shown as its own source channel

Insight

AI lead cost: $12 vs paid $89

7.4× ROI advantage · CRM pipeline attributed

### Traditional analytics tools  _have no AI source._

A buyer asks ChatGPT for a tool recommendation. Your brand gets cited. They visit your site. Traditional analytics tools record that as "direct" — no source, no AI context. SEORCE Web Analytics tracks the AI source natively.

1. **Buyer asks AI**  
   "Best \[category\] tool?" — ChatGPT generates a response mentioning your brand

2. **AI cites your brand**  
   Your brand recommended. Buyer clicks through to your site directly from the AI response

3. **Lands on site**  
   SEORCE records the source as ChatGPT, Perplexity, or the relevant AI platform — not "direct"

4. **Converts**  
   Signs up, books a demo, purchases. SEORCE attributes the conversion back to the AI source that drove the session

5. **Full picture**  
   SEORCE shows AI traffic, conversions by source, and content performance — all in one place, no cookies needed.

### AI traffic converts  _2.8× better than standard organic._

When AI traffic is shown as its own source channel, the data is clear. Buyers who arrived via an AI recommendation are already pre-qualified — they were told your brand is worth looking at by something they trust.

| Source          | Session volume | Sessions | Conv. rate |
|-----------------|----------------|----------|------------|
| **AI-Influenced** | 8,241          | 8,241    | 4.1%       |
| Email          | 3,180          | 3,180    | 3.2%       |
| Paid Search    | 4,312          | 4,312    | 2.1%       |
| Organic Search  | 6,844          | 6,844    | 1.5%       |
| Direct         | 2,740          | 2,740    | 0.9%       |
| Social         | 1,820          | 1,820    | 0.4%       |

### Google Search Console Integration

Setup is a single lightweight script — no cookies set, no personal data collected. Connect Google Search Console via OAuth and your keyword data enriches the traffic view immediately. You get real-time visitor analytics, AI source attribution, content performance, and GSC keyword data all in one dashboard.

### All Web Analytics Capabilities

#### Accurate analytics, built cookieless, _with AI traffic shown clearly._

- **AI Traffic Attribution**  
  ChatGPT, Gemini, Perplexity, and other AI platforms shown as distinct traffic sources.

- **Full Traffic Breakdown**  
  Every source — organic search, direct, referral, social, and AI — with session counts, conversion rates, and engagement data per channel.

- **Live Visitor Data**  
  Real-time dashboards, source attribution, and conversion tracking — updated in real time.

### Content Performance Analytics

Know which content drives _AI traffic — and converts._

Standard analytics tells you which pages get traffic. SEORCE tells you which pages earn AI citations, which of those citations drove sessions, and how those sessions converted.

### Common Questions

1. How does SEORCE track visitors without cookies?
2. How do I set up SEORCE Web Analytics?
3. Does SEORCE Web Analytics replace my existing analytics tool?
4. What does the Google Search Console integration add?
5. Is SEORCE Web Analytics GDPR compliant?

### Web Analytics · Free to connect

Add one script tag. Connect GSC. See your first live data immediately — including which AI platforms are sending you traffic, how they convert, and which content is driving the most AI sessions.

Cookieless · no consent banner  
AI traffic visible immediately  
One script tag setup  
GDPR compliant by design